Overview
CMNTY Clothing (pronounced "community") is southern California based clothing brand emphasizing high-quality products to allow customers to create even higher-quality memories. Playing a strong social media marketing campaign, the brand grew globally and is still one of the most recognizable brands throughout southern California beach towns.
Strategy / Brand / Digital / Product / Environment / Campaign
Brand Identity
#EVERYDAYEPIC
The House Beer identity is an extension of the brand itself. An iconic form that plays to the ethos of the brand. Simplicity at all costs. Rooted in the classics, the logo takes on a modern interpretation giving the brand an approachable but progressive feel. Balanced, just like the beer itself.
“Swellhouse delivered on a classic design and put equity in what matters most. The beer itself.”
